(Last Updated On: May 8, 2017)

In order to maintain a consistent presence on Instagram, you need to create an appealing content that will attract more followers to your account. Updating your page on a regular basis means that you will constantly have to come up with some creative content.

This is not that simple as it might seem. To get better at creating eye-catching and original composition you need to have a good strategy. Here’s the deal: Use these 6 easy tips to unlock your full potential and create a better content on your Instagram account.

1. What’s your story?

When someone clicks on your account he develops an instantaneous impression, so make sure you present yourself appropriately. Either you are a photographer, entrepreneur, or influencer if you want to connect with your users, start posting with intention.


Show your viewers life behind the curtain. Post unique and inspirational photos that will give your audience a deeper insight into what you do. Make sure that your account covers a subject that you can speak about intelligently.

These photos need to convey emotions, inspirations, or experience because this kind of content is getting the most likes and comments. Show your audience what you are really passionate about.

2. Create appealing content

Creating engaging content can be challenging since the importance of visual imagery is the main key to tell your story. Make people stop scrolling and grab their attention by presenting them your awesome photos and videos.

Invest your energy and time creating inspirational ideas for building your composition. Use bright colors and effects to stand out and make an impression. Of course, having a high-quality image is very important, because of the attention to details that viewers can feel.

It’s all about finding the right balance that will allow your page to shine. If you’re updating your posts regularly, your followers will come back to your page more frequently.

3. Communicate better by adding videos and images

“Unless our words, concepts, ideas are hooked onto an image, they will go in one ear, sail, through the brain, and go out the other ear.” Dr. Lynell Burmark Ph.D. While some people learn better by hearing, others learn better by seeing.

When you have visual aids, you will definitely learn more. Use pictures and videos to help you demonstrate your point. Find your niche and stick to it. Figure out what it is that you do well.


Your audience on this social media platform is one of the most valuable assets you have. Use them to learn more about how your products and brand are viewed, and how users feel about your page.

Take a look at their profiles, view private instagram with instaspy tool. Ask them questions and you will get an answer. Reply to your comments, so people can see that you are interested in what they have to say.

This is a great way to build a strong community on this social media network. The more you are connecting with your followers, the faster you will see the results. This sort of engagement is becoming more and more important these days.

4. Include captions on photos

Captions are a chance to win your audience over with an inspirational description of your image. Some choose to use them as a place for sharing stories. Others use them to add a chic headline to a post.

You can always spice it up with a dash of humor, or add an easy tip. Try to eliminate fluff, and make sure to write pointed and short captions. The only way to get an engaged followers is to make appealing and engaging content.


It all starts with your original idea that you write, so be unique in your perspective, be creative, and watch your audience hanging on to your every word. You can always use famous people quotes, breaking news stories, including your opinion and thoughts.

The possibilities are endless. Of course, hashtags are one of the most important things on Instagram. With the right hashtags, your image can be exposed to a larger and targeted audience. Don’t forget to use them!

5. Consistency

“Some of the most successful photographers have a certain sort of stylistic continuity throughout their practice. Try having a similar theme, voice or aesthetic. Find your style.” – @justinmeadmaxon

Create your own style, adding original detail that will attach many of your posts. Of course, for a successful Instagram strategy, you need to be active and consistent on your account. A study by Union Metrics found that the most businesses, post to this social media daily.

Publishing your posts frequently can help your followers learn when to expect new content from you. You need to figure out, what is the best time for you and your followers to share your posts. This is very important. Keep an eye on what’s working and what’s not on Instagram.

6. Use tools for better content

“Don’t be afraid to use the tools that Instagram and other apps provide you to produce your images. The idea that only unfiltered or unedited photos are real is ludicrous and outdated. Photographers have always edited their images regardless of the medium. Digital photography is as real as photos captured on film.” – @bkstreetart


You need to make sure that your photos are appealing, and sized correctly. Add a picture that contains text and image combined. Quotes are very popular and can drive a lot of attention to your account.

To create inspirational quotes, you will need tools to help you overlay content onto the photo and create your unique design. Here are some tools that could help:
Pablo by Buffer

A Few Final Points

Writing content isn’t easy at all. It takes time and energy to research and to write a good one. Paying attention to grammar, proper title, correct organization, and following these 6 simple tips will help you to create a better content and grow your Instagram page for sure!

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